Maxim Enhances MediaTek’s AUTUS in-vehicle infotainment (IVI) platform

Maxim’s GMSL SerDes technology extends video transmissions to 15 meters for surround-view applications

MUNICH, Germany – July 8, 2019 – Maxim Integrated Products, Inc. (NASDAQ: MXIM) today announced that select products from its automotive portfolio are being used in MediaTek’s AUTUS in-vehicle infotainment (IVI) platform. To deliver the high-performance, flexibility and efficiency required by carmakers and tier-1 suppliers, Maxim’s gigabit multimedia serial link (GMSL) serializer and deserializer (SerDes) technology provides best-in-class video transmission capability. In addition, Maxim’s power management solutions improve multimedia performance and efficiency for MediaTek’s platform.
MediaTek’s AUTUS I20 (MT2712) is a high-performance, hexa-core infotainment solution with a flexible interface to support multiple displays. It links drivers to their vehicles to improve their driving experience, passenger safety, connectivity and entertainment by delivering information and content from the car’s sensors and multimedia sources. Next-generation surround-view applications demand support for four simultaneous video cameras, but legacy automotive networking technology has struggled to deliver the required bandwidth and transmission distance.
Maxim’s advanced GMSL SerDes technology delivers robust video distribution for surround-view applications needed by MediaTek. One MAX9286 automotive deserializer and four MAX96705 serializers from Maxim provide synchronized video streams from four cameras via 15 meters of shielded twisted-pair (STP) or coaxial cable. Advanced power management features help MediaTek address critical performance, efficiency and flexibility criteria. To support data transmission for auto sensors, entertainment content and navigation, designers of MediaTek’s MT2712 IVI platform sought a higher-speed, higher-voltage memory technology. This was achieved using Maxim’s MAX20010 high-current, 6A buck converter with dynamic voltage scaling, which enabled MediaTek to migrate to a higher voltage memory. In addition, Maxim’s MAX15007 linear regulator and MAX8902B low-noise linear regulator deliver power rail performance required for different MediaTek design platforms.
Key Advantages Provided by Maxim’s Technology:

Commentary
“MediaTek’s IVI platform meets automakers’ and auto suppliers’ requirements for high levels of integration, comprehensive multimedia packages, premium features and full connectivity,” said JC Hsu, corporate vice president of MediaTek. “Working with Maxim on video distribution and power management helps support its scalability, allowing partners to select a platform that meets their specific needs.”

“The robust growth of automotive infotainment systems means it is more important than ever to deliver solutions that help our partners meet their high-performance requirements with the greatest efficiency and flexibility,” said Randall Wollschlager, vice president of the Automotive Business Unit at Maxim Integrated. “By working closely with MediaTek, we are driving the automotive industry forward with this powerful in-vehicle infotainment technology that delivers advanced features and trail-blazing integration.”